Kendrick Lamar drops the video to “Not Like Us”

Kendrick Lamar has finally released the highly anticipated video for “Not Like Us,” filmed in his hometown of Compton and showcased six times during his recent “The Pop Out” concert. Directed by Dave Free and Lamar himself, the video pays homage to the West Coast while taking subtle shots at Drake and his OVO crew. The video includes Lamar’s fiancée Whitney Alford and their children dancing in a living room, a direct response to Drake’s mention of Alford in his diss track “Family Matters.”