Eight months after teasing her own hair care line, Beyoncé is now launching Cécred! Last May, you might remember, Beyoncé teased the project on social media. She wrote, “How many of ya’ll know that my first job was sweeping hair in my mama’s salon? Having learned so much on my own hair journey, I’ve always dreamed of carrying on her legacy. I can’t wait for you to experience what I’ve been creating.” Last night, she made the official announcement on Instagram.
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Looks like we should learn more on February 20th! In the meantime, you can sign up for email updates here.
