The KKW Beauty brand is getting a major makeover, shutting down its online operations to re-launch with a totally new look. On Tuesday, Kim made the announcement on Twitter saying the brand will consist of new formulas that “are more modern, innovative, and packaged in an elevated and sustainable new look.” The new site launches August 1st. All her KKW beauty products are on sale now so stock up ladies. There was speculation Kim K’s plans to shut down the KKW Beauty website was a prelude to her dropping West from her name … but sources say that’s not the case, her name has not changed.
