Hot Radio Maine’s Secret Santa Returns! Starting Monday, November 2nd, 2026. Listen weekdays at 8AM & 5PM for your chance to win a minimum of $100. When prompted, be caller #10 to receive a clue. Guess who that hour’s Secret Santa is within 5 seconds and win. Guess wrong or after the allotted time and the money rolls over for an even BIGGER PRIZE next time!
During Secret Santa season Hot Radio Maine is not only giving away thousands of dollars to Maine listeners but we’ve also partnered with PeoplesChoice Credit Union to share some financial tips and opportunities so if you do win this money… you’ll have a place to go to get started.
Contest runs weekdays 11/02/26 – 12/11/26 with the exception of Thanksgiving (11/26/26) & Black Friday (11/26/26).
Find the full contest rules here.

On 11/4 Britney from Auburn won $600!
On 11/5 Corinne from Auburn won $200!
We spoke with various members from the PeoplesChoice family about a variety of financial tips, suggestions and information to start you on your financial wellness journey.
Monday 10/26/26 Amanda Whittier (Branch Manager in Saco & Biddeford) joined us to talk about what to do if you encounter financial struggles.

Monday 11/2/26 Luke Labbe (CEO) joined us to talk about what to do next if you win some money playing Secret Santa.

Monday 11/9/26 Shari Smith (AVP Member Success Center) & Kayla Turpin (Digital Services Manager) joined us to talk about the difference between a debit card and a credit card.











